Let me tell you how I spent my holiday vacation last year.
Shortly before Christmas, a distracted driver hit me at full speed on an off-ramp where I was stopped at the light and then he pushed me into another car. The biggest casualty was my much-loved Hyundai XG-350 sedan – it was totaled by my insurance company.
So, for my Christmas holiday, I had to look for a new car and what an adventure it became. I did my homework, checked Consumer Reports, studied consumer reviews, and came up with a short list and a final budget with money in the bank. My goal was to test-drive a couple of models to see what fit my lifestyle, budget and was fun to drive. And presentation -whether it was presenting themselves, their dealerships, or a particular car – became an important part of my buying decision.
My niece had been raving about her Honda CR-V, so I added it to the list and went to test drive it. I had a specific list of criteria for what I wanted in a car. I also asked to see a used Subaru, which I had found online with a great price and low mileage but the battery was dead. He did not offer to get it jumped, or suggest an alternative option that might fit my criteria. But he did ask me how many cars I was going to test drive. And was I really looking for a car or just wasting his time? I told him that I was not going to spend my time with him if this is how he presents himself to a prospect.” And I walked away. He lost my sale because he wasn’t interested in my business. His demeanor and lack of professionalism impacted my view of his sales presentation – or lack of.